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Free shipping over $85 Reef-safe & made in Hawaiʻi New — reserve the reef-safe deodorant Mauka to makai

The trust page

Sourcing & ingredients

What's grown in Hawaiʻi, what isn't, and exactly why each thing is in the jar.

Hawaiʻi-grown

Grown here, then bottled.

  • Kukui nut oil — Windward Oʻahu
  • Noni — Hāmākua, Hawaiʻi Island

Sourced & named

The few we don't grow.

  • Ocean magnesium (magnesium chloride) — sea-derived
  • Sandalwood water (Santalum album) — distilled
  • Glycerin — vegetable
  • Vitamin E (tocopherol) — plant-derived
  • Gentle preservatives — benzyl alcohol, salicylic & sorbic acid

The farms

Named places, not just islands.

Kukui

Windward Oʻahu

Noni

Hāmākua, Hawaiʻi Island

A diver gliding above a living coral reef

Reef-safe stance

What's never in it.

  • Oxybenzone & octinoxate
  • Microplastics & microbeads
  • Synthetic fragrance & dyes
  • Parabens, sulfates, silicones

Banned in Hawaiʻi for a reason. Clean enough for the ocean you play in.

Full glossary

Every ingredient, and what it does.

Sandalwood (Santalum album) water
Gentle, soothing, and the soft scent.
Kukui (Aleurites moluccanus) seed oil
Hawaiian barrier oil rich in skin's own essential fatty acids.
Glycerin
Draws and holds water in the skin.
Magnesium chloride (ocean magnesium)
The mineral signature of the sea, for a calm, comfortable barrier.
Noni (Morinda citrifolia) fruit extract
Pacific antioxidant fruit, naturally rich in vitamins C & A.
Tocopherol (Vitamin E)
Antioxidant that keeps the botanical oils fresh.
Benzyl alcohol, salicylic acid, sorbic acid
A gentle preservative system that keeps the formula fresh.

Traceable to the valley it came from.